Entrepreneurship Guidelines
Refers to owning, organizing, and managing your own business by providing a necessary product or service.
Requirements:
1. Submit 1 copy of the contestants' business plan.
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2. One, typed 8-1/2 x 11 double spaced business plan must accompany the project.
The business plan:
a. should be a minimum of ten (10) pages and not to exceed twenty (20) pages
b. should include a cover page, executive summary, company description, a marketing plan
c. also should include a management plan and a financial plan
d. also include any supporting documents (i.e. graphs, photographs, statistical data)
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3. The contestant's name, page number and Branch (Coraopolis NAACP #26AB-B) must be at the top of each page.
The plan must be submitted on or before the specified deadline for judges's pre (March 23,2023 deadline)
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4. The contestant is required to make an oral presentation, not to exceed five (5) minutes, explaining his/her business plan.
Product demonstrations are not required but can be offered at the requests of the judges.
5. A visual presentation in the form of a display, slide show, or PowerPoint presentation should be provided.
6. Contestants should be familiar with business terminology in general and about terminology related to their selected product/service.
Knowing customer segments, value propositions, customer channels, revenue streams, and cost structure can be helpful.
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7. Contestants are required to have personally conducted the business plan analysis and have been involved with the production of any prototype product or service trials.
8. A statement of Competitor integrity must be signed.
9. The NAACP ACT-SO Program will provide electrical power and an LCD projector.
10. Contestants must provide a laptop and appropriate adapter for projection.
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Contestants Will Be Judged By The Following Criteria:
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• Written Business Plan (75)
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1. Marketing Strategy (15 pts)
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2. Management Plan/Personnel Profiles (10 pts)
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3. Financial Plan (15 pts)
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4. Market Research & Analysis (10 pts)
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5. Government Requirements (5 pts)
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6. Product/Service Knowledge (10 pts)
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7. Customer Service Plan (5 pts)
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8. Creativity/Originality (5 pts)
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• Oral Presentation (20)
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1. Comfort Level of Product/Service Knowledge (10 pts)
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2. Social Responsibility/Contribution to the Community (5 pts)
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3. Presentation Style (5 pts)
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• Visual Presentation (5 pts)
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